OpenMSP
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Mautic

Professional Services Automation

Open Source
Free Tier
Paid Plans
E
Enterprise
Self-hosted
OpenMSP Score
37
32
Reddit Impact Score
Github Score
661M
9KStars
3KForks
35KCommits
OtherLicense
Mar 20, 2026Last commit

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Mautic is the world's largest open source marketing automation project. It empowers businesses and organizations to deliver fully integrated marketing campaigns by providing powerful, world-class open source marketing automation software supported by a thriving, worldwide community of passionate contributors. The platform offers privacy-focused, accessible and extendable marketing automation with features like email marketing, lead management, campaign automation, contact scoring, segmentation, A/B testing, and multi-channel marketing across email, SMS, social media and web.
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Key Features

Complete Marketing Automation

Build complex marketing workflows with drag-and-drop campaign builder, email automation, lead scoring, and multi-channel marketing across email, SMS, and social media.

Privacy-Focused & Data Sovereignty

Self-host on your own infrastructure with complete data ownership, GDPR compliance features, and no vendor lock-in. Your data stays under your control.

Open Source & Customizable

Fully open source with 100% customizable frontend and backend. Create custom integrations, modify functionality, and extend features without limitations.

Advanced Lead Management

Contact scoring, segmentation, progressive profiling, behavioral tracking, and comprehensive analytics to prioritize and nurture leads effectively.

Extensive Integrations

Native integrations with popular CRMs (Salesforce, HubSpot, Zoho), CMSs (WordPress, Drupal), and robust REST API for custom connections.

Pros and Cons

Pros

Completely Free & Open Source

No licensing costs, unlimited users, and full access to source code with ability to modify and customize

Data Sovereignty & Privacy

Self-hosted solution ensures complete data control and compliance with privacy regulations like GDPR

No Vendor Lock-in

Open source nature allows switching or modifications at any time without being tied to a specific vendor

Enterprise-Grade Features

Comprehensive marketing automation features comparable to expensive proprietary solutions like HubSpot or Marketo

Large Active Community

Over 200,000 organizations using it with 1,000+ developers contributing to ongoing development

Cons

Technical Setup Required

Self-hosted deployment requires technical knowledge and server management skills

Maintenance Responsibility

You are responsible for updates, security patches, backups, and system maintenance

Learning Curve

Complex platform with many features that may require training and time to master effectively

No Built-in Support

Community-based support only for free version, paid support available through third-party providers

Server Requirements

Requires proper hosting environment with PHP, MySQL, and adequate server resources

Feature Comparison

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